FundLatinos announces its new crowdfunding platform developed specifically for Latino communities across the United States. With an emphasis on simplicity, social media sharing and an invitation to fund any size campaign, FundLatinos uses technology and partnerships to foster a trusted environment for Latinos to raise money for personal and community causes that matter – from Quinceañeras and wedding celebrations to education, medical, business and community-based initiatives.
“Our goal is to tap into the great strengths and talents of the diverse Latino community to help those who are in need,” said Andrew Vassallo, General Manager of FundLatinos. “FundLatinos makes dreams come true by simplifying the process of creating campaigns that help Latino community members with their cause funding needs and raise as much money as they can.”
According to the National Council of Nonprofits, crowdfunding is poised to become a $90+ billion a year industry by 2025 and increasing numbers of charitable organizations are looking to the power of the internet to fund their efforts.
“Latinos have always worked hard to bring about positive change and opportunity for others,” said Jeffrey Glass, Chairman of FundLatinos. “With FundLatinos, our mission is to change the way crowdfunding has worked and strengthen the Latino community by increasing opportunities to help Latinos succeed in their cause funding efforts.”
To encourage non-profit organizations to participate by hosting their own campaigns, FundLatinos waives its fees for 501(c) 3 entities.
A current FundLatinos campaign is now generating funds for a new school building for El Sol, a publically chartered school, and one of the top schools in California and the nation. It provides a quality education to nearly 1,000 low-income, mostly Latino, children, many of whom are immigrants. Its academic achievements are recognized by the state of California, by the White House, by respected “think tanks,” by business and community leaders, and by education reform groups.
“El Sol was like a safe haven, where I could grow and realize my true potential,” said Vanessa Quiñones, a first generation student and graduate of El Sol Academy who is now pursuing a degree in mathematics from the University of California in Irvine. “I first got my love for math at El Sol in seventh grade and I would like to return and be a math teacher here as well.” To learn, share or donate to this campaign, visit www.fundlatinos.com/elsol.
“One of the most important groups we seek to help is the 18 million Latino Millennials who understand and embrace the crowdfunding ‘shared economy’ process,” said Vassallo. “With FundLatinos, we are creating an inviting platform for the 18-32 age group where they can pursue their dreams and also help people in times of need.”
FundLatinos was conceived of by StartingFive Partners, a company created by several multi-time successful entrepreneurs and General Catalyst Partners. The idea was inspired by the realization that cause funding platforms and the businesses behind them often lacked a real sense of purpose and community. Several of the company’s founders felt particularly passionate about having a social mission that goes beyond traditional business goals.
As part of its commitment to the community, FundLatinos waives all of its fees for non-profit organizations, seeks to build partnerships with local media and aspires to bring in corporate sponsorships from businesses looking to support the Latino community.